Common questions about Marketing consultants
Answering the most frequently asked questions about Marketing consultants.
Am I liable for influencer or affiliate content?Gravity Certs2026-08-17T23:39:45-04:00
Potentially, if you commissioned it. Disclosure compliance failures can become advertising claims.
What do clients typically require?Gravity Certs2026-08-17T23:39:44-04:00
E&O at one million is common, with general liability and additional insured status.
Do I need coverage for client social accounts?Gravity Certs2026-08-17T23:39:42-04:00
Cyber liability matters if you hold their credentials. Confirm the wording covers access you have to client systems.
Is campaign content a separate exposure?Gravity Certs2026-08-17T23:39:41-04:00
Yes. Defamation, IP and false advertising claims fall under media liability rather than E&O.
Am I liable for a campaign that underperforms?Gravity Certs2026-08-17T23:39:39-04:00
Only if negligence or a guarantee is alleged. Avoid performance guarantees in your agreements.
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